housemix

This project was a full rebranding for HouseMix, a Swiss B2B iced tea concentrate brand offering natural flavors like cascara, lemon, and alpine herbs. The goal was to develop a cohesive, modern identity that stays true to the product’s natural ingredients and artisanal roots.

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I redesigned the logo and created a packaging system with delicate, ingredient-focused illustrations tailored to each flavor. The design focused on clarity, simplicity, and a warm, natural aesthetic suited for hospitality clients.

Additional deliverables included flyers for restaurants, informational print sheets, and in-use visuals. All materials were created to support and strengthen the refreshed identity across multiple brand touchpoints.

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The result is a soft yet structured brand presence that communicates quality, sustainability, and a handcrafted spirit. It is designed to stand out in a calm and confident way.